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ACW Rebrand and Vehicle Signage

Air Culinaire Worldwide

branding concept creative illustrator color theory typography

The Problem: Rebrand an international in-flight caterer with contemporary appeal and identity.
The Solution: Create a distinctive logo and typeface for use in stationary, menus, website, embroidery, and signage for vehicles and locations.


Initial Concept Sketches


Digital Version of Concepts


Presentation Version 1


Final Rebrand and Vehicle Graphics